Home Lifestyle Launching my agency, selling it to younger firm

Launching my agency, selling it to younger firm

by carlislewillard

After leaving newspapers, I started an agency serving developers, architects, financial and legal clients, leading it for nearly two decades. Business development meant attending weekly networking events.

Over time, I added a team, landing on a formula of hiring bright young female graduates of college PR programs. It wasn’t that I chose to hire women – it was that PR programs graduated many women and relatively few men.

I promoted one woman to be partner and we’d attend networking events together. I noticed the younger generation gravitated to talking with her. And the older guys weren’t unhappy about that choice either.

This is the sixth excerpt from the new memoir “Headscape” available now via Amazon.

Chris Schroder, The 100 Companies

You may also like

Leave a Comment

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More

The South FL 100